Collaborated closely with Target's visual merchandising and marketing teams to transform signage into captivating store experiences that guide guests through the store while inspiring exploration. As part of Auden’s brand refresh, we were asked to reshape, redefine, and elevate the intimates and sleepwear category—reimagining how guests connect with the brand in-store. 

DESIGN LEADERSHIP, CONCEPTS, ON-SET ART DIRECTION, STORE EXPERIENCE DESIGN

Agency: KNOCK, Inc.
Photography: Lauren Loncar

auden @ Target