Beauty AS 
Form + texture

▸ to immerse luxury beauty in an environment that imitates its form and texture and reveals the product, itself, as a work of art.

Form is imitated through environment and shadows. Creating a set using light to cast planes and shapes that reinforces the form of packaging and product. 

Texture is imitated through propping. The addition of props supports the patterns and adaptability of texture in packaging and product.

Creative Direction, Creative Concepts

  • Photographer: Josh Grubbs

    Stylist: Libby Marshall

    Retoucher: Bryce Bordenkecher, Trevor Nelson

    Creative Director: Madeline Fix